This morning a friend of mine pointed me to a team of people in Serbia who do what I am always on about. Following their passion and trying to make an impact. Without David’s knowledge he pointed me to an area that has had my interest since the nineties when I met a friend from Belgrade.
This team is based in Novi Sad and wants to reach out in a positive way to the city and its people. How? By starting a Cafe and bike kitchen as they call it themselves. They want to offer great coffee, good food and great bikes. All of them with a sustainable twist to them. I particularly like that for every bike they sell, they are going to donate one to someone who can’t afford a bike.
Yes, it is a business with a business model. Selling coffee, food and bikes. But it is also focused on the community as they plan to make it a place for art, music, free classes and programs. This is an approach I love.
Check out the video and support these guys through their IndyGoGo project.
Welcome to my blog. Here I share about what I see and experience. I write about startups, ideas, marketing, evangelizing, story telling and other subjects. Relationships are key to life, but also to business. that is why the relevant and personal approach features in many of my blogposts. Simply because that is the best way to reach your target audience.
