Today I was right on top of the news. Quite literally. The Cost Engineering offices are in a building in Zwijndrecht which houses more companies. One of these companies is the ABN AMRO bank. This morning it was robbed. It was surreal. Guys smashing the bank window with hammers and shooting at a female police officer. I have to admit that I was on the phone on the other side of the building at the time, but my colleagues were only too happy to bring me up to speed. After that, I followed what happened as it happened. With the help of storytlr.com I turned what I shared into a small story for you to read. And I love the way it has turned out.


Welcome to my blog. Here I share about what I see and experience. I write about startups, ideas, marketing, evangelizing, story telling and other subjects. Relationships are key to life, but also to business. that is why the relevant and personal approach features in many of my blogposts. Simply because that is the best way to reach your target audience.
























2 comments
eschnou says:
Nov 25, 2008
Great use of storytlr and of the embed feature ! This is exactly the kind of vision we had, to enable everyone to summarize content into stories and share it. I would love to get your feedback on the tool. Are you happy with the way to build stories ? to embed it into a blog post ? What is missing ?
On another note, this robbery story is indeed impressive. I’m happy no one was hurt, otherwise it would have been the saddest story ever posted on storytlr !
Arne says:
Nov 25, 2008
@eschnou Thanks for the comments. I liked doing it as well. Besides that, for me personally it was a great way of arranging the thoughts I had had during the day.
I do have some suggestions on your interface, but I will mail those to you personally soon.